Privacy Policy

What information we collect

When you leave your details in the contact form on the site, we collect the information you provide on your own initiative: full name, phone number, e-mail address (if provided), the subject of your inquiry, how you found us, and any additional content you choose to write in the notes field.

Like any website, the site's hosting servers automatically collect basic technical information (such as IP address, browser type, device and pages viewed) for the purpose of operating, securing and maintaining the integrity of the site.

If you approve analytics cookies, statistical information about the use of the site is also collected through Google Analytics: the pages viewed, the length of the visit, the type of device and browser, the source of arrival (for example a Google search) and a general geographic location (at city or region level). The information is collected in aggregate form and does not identify you by name.

Why we use the information

The information you leave in the form is used solely to contact you back regarding your inquiry and to provide the advisory services you requested. We do not use your information for marketing purposes you did not ask for, and we do not sell or rent it to anyone.

Technical information and analytics data are used to understand how the site is used, to improve the content and experience, and to identify and fix faults. They are not used to build a personal profile about you.

Measurement and search tools we use

Google Analytics (GA4) - a statistics service of Google LLC. It operates only if you have approved analytics cookies, and you can withdraw your approval at any time on the Cookie Settings page. Google processes the information on servers outside Israel, in accordance with its privacy policy.

Google Search Console and Bing Webmaster Tools - tools the site owners use to see how the site appears in search results (for example which phrases led to it). These tools do not add tracking code to the site and do not collect personal information about you while you browse the site.

We do not use advertising pixels or social-network marketing and tracking cookies.

Sharing information with third parties

We do not sell your personal information. We use service providers that process information for us, and only for the purpose of operating the site and the service: hosting the site (Vercel), sending e-mail messages with the details of the inquiry you left (Resend), managing the site's content (Sanity, without any visitor information), and, if you approved it, analytics (Google).

Some of these providers operate outside Israel, so the information may be transferred and processed outside the country's borders, subject to each provider's security measures and privacy policy.

The information will not be passed to any other party except where required by law (for example a demand from a competent authority), or to the extent required to provide the service in practice with a financing body - and only with your explicit consent and to the extent required for that purpose alone.

The site contains links to external services (such as WhatsApp, social networks and the quick mortgage request form). By clicking them you leave the site, and their use is subject to the privacy policies of those services.

Cookies and local storage in your browser

The site uses local storage in your browser (localStorage) and cookies. Necessary (always active): saving your cookie choice (cookie-consent, up to 180 days) and your accessibility menu preferences (a11y-prefs and a11y-button-pos) - so the adjustments you chose are kept on later visits. They are stored on your device only.

Analytics (only with your approval): Google Analytics cookies (_ga and _ga_*), valid for up to two years, for statistical measurement of the use of the site.

You can change or withdraw your choice at any time on the page Cookie Settings

How long we keep information

Inquiry details are kept for as long as required to provide the service and to meet legal requirements. Analytics data is kept according to the retention settings of Google Analytics and does not identify you by name.

Information security

We take reasonable and customary measures to protect the information you provide to us, including encrypting communication (HTTPS) and limiting access. However, as with any online system, we cannot guarantee absolute protection against every possible scenario.

Your rights under the Israeli Privacy Protection Law

In accordance with the Privacy Protection Law, 5741-1981, and its amendments, you may contact us at any time to request to review the information collected about you, to request its correction, or to request its deletion, to the extent possible and not contrary to a legal duty to retain information. To do so, you can contact us using the contact details at the bottom of this page.

Changes to this policy

We may update the privacy policy from time to time. The binding version is the one that appears on the site at the time of use.